Is Twitter right for your organization?

Nonprofits have a variety of social media platforms at their disposal to aid them in advancing their mission and connecting with the community in which they serve. It is important, however, for nonprofits to pick and choose which platforms will work best for them and invest time and energy to develop strategies that will allow […]

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Key Learnings from ESC’s Executive Forum on Social Media

On May 3rd,  ESC of New England brought together a panel of social media experts from small, medium, and large nonprofits to talk about how they have successfully used social media to advance organizational goals. Moderated by ESC Consultant and marketing expert Gabe d’Annunzio, the three panelists provided sage wisdom for nonprofits of all sizes […]

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How to Use Social Media to Recruit Donors and Volunteer

With “bite-size” information and almost instant delivery, social media is becoming a key player in recruiting both volunteers and donors for nonprofits. Here are some tips to keep in mind when reaching out for support on social media. Keep potential donors or volunteers informed Share your news – Regularly update your followers on your accomplishments, […]

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How to Make Nonprofit Content Stick on Social Media

  Some nonprofits are in a better position than others to create compelling content, especially in social media marketing. For instance, the number one tip we come across is to post compelling photos, but let’s explore that for a moment:  how can a nonprofit offering management consulting services compete with another working to find homes […]

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Get the Most Out of the Best Social Media Platform for Nonprofits

ESC Consultant Mike Byrnes knows a thing or two about social media. You may have seen him speak at a past ESC engagement or at any one of his appearances around the globe—his company, Byrnes Consulting LLC, specializes in social media and online marketing, and he’s been an incredible resource for ESC nonprofit clients over […]

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Social Media for Nonprofits: What to Aim For

“An archer cannot hit the bullseye if he doesn’t know where the target is.” – Anonymous It’s clear that social media helps nonprofits build relationships with a wealth of different individuals and organizations—donors, existing volunteers, potential new clients, and many more vital connections—but how can nonprofits best focus their social media efforts? ESC consultant Mike […]

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Top 10 Online Practices for Nonprofit Marketing

  If you are a nonprofit management professional, you know that social media and online presence is vital to the success of your organization’s marketing efforts today. Mike Byrnes, an ESC Consultant and active independent social media speaker and consultant, names ten key points for managing online content, websites and social media for nonprofits. 1.) […]

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